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Here's what one of our fave retailers has to say!

From Jen Schwartz, Briars and Brambles Bookstore, Catskills:

 "Anyway Socks are my favorite non-book store item that I carry in my store. Everything about them is pitch perfect. The first thing customers comment on are the gorgeous designs so it's easy to engage them in conversation. Once they learn more about the brand they are hooked. I can honestly say everything about them is "pitch perfect".

Here's the "pitch" which is so authentic it doesn't feel like a pitch.

"These socks are purposely designed to be mis-matched. The owner of the company did so to honor her best-friend who was a victim of domestic violence and she donates a portion of the sales of the socks back to domestic violence shelters because she wants to remind people that if they are ever in a situation they should leave they should do so, even if their socks don't match" (usually, at this point, the customer picks up another pair), but, I continue..."it's not just the message, which is so important. The quality is amazing. I didn't realize that I'm a 'sock snob' but these socks are warm without being hot, they stay up without being too tight, they don't itch so I'm not dying to take them off at the end of the day. (at this point the customer usually picks up another pair) and the names-how perfect are they---Curl up with a book, Apres Ski, Toasted Marshmallow...(at this point they have already walked towards the register and then turn back to grab yet another pair! I cannot say enough about Anyway Socks.

They are the perfect fit for the "vibe" of a bookstore set in the mountains.