Well, as we say on the homepage, the main reason is that Jen, our Founder, has never liked wearing shoes. Every morning, she settles in and kicks off her shoes. Her socks are NEVER matching. A friend got to calling her "bisoxual" and the name sparked some creativity. What a great name for a sock company!

It's also just a really fun play on words. Socks can go either way; matched or unmatched. It's a goldmine for funny puns and silly innuendos. And we are waaayyyy into being silly and smiling all day long. It's our favorite thing.

This is not about sex. It doesn't have anything to do with that, except for when we make stupid jokes trying to be "soxy." This is just a sock company trying to help domestic violence victims, help people smile a bit more, and help us make money. Period. No agenda.

As the company got larger, we realized that the name was limiting us and was also a bit confusing. Dillard's decided to give us a shot and that was a great opportunity to change the brand name to something that better defined what we were doing. ANYWAY was a great name! Wear these socks ANYWAY you want. Leave a bad situation ANYWAY you can.

We aren't trying to change the world. We're just changing the way you think about socks. Now, if that happens to change the world or maybe just change YOU...that's even better.